Miami Bakehouse

In late 2024, Overland Media partnered once again with the iconic Miami Bakehouse—one of Western Australia’s most awarded bakeries—for a content project designed to showcase what it’s really like to work at Miami and experience their incredible food offering.

Having worked with Miami Bakehouse for over seven years, we understand their vibrant brand and strong connection to the local community. This project was all about bringing that to life—not just what they make, but who they are. From early morning baking to front-of-house service, and of course, the food itself—we set out to capture the true essence of the Miami Bakehouse experience.

Our team delivered a dynamic mix of lifestyle, behind-the-scenes, and food photography, combined with short-form video content ideal for web, recruitment campaigns, and social media. From flour-dusted benches to golden pastries coming fresh out of the oven, every frame told a story of quality, craftsmanship, and passion.

We also focused on what makes Miami a great place to work—team culture, energy, and the day-to-day environment. The result was a genuine, people-first showcase of what it’s like to be part of the Miami family.

As a trusted Mandurah content creator and brand storytelling specialist, we love partnering with businesses like Miami Bakehouse to create meaningful visual content that supports marketing, recruitment, and brand growth.

If you're looking to showcase your team, your craft, or your customer experience—we’re here to help you tell that story.

Looking for high-quality food and brand content? Get in touch with Overland Media—trusted by Miami Bakehouse and other leading WA brands for over 7 years.