The Lane Group

The Lane Group – Showcasing Local Automotive Excellence

When The Lane Group in Mandurah reached out to us, they wanted to create a TV commercial (TVC) that truly represented their brand. As owners of several vehicle dealerships across the Peel Region, they needed a high-quality video production that showcased their expertise, customer service, and strong ties to the local community. Our job was to craft a compelling visual story that captured their values and left a lasting impression.

We started with concept development and scriptwriting, ensuring that the final production aligned with their vision. Our goal was to create a cinematic TVC that not only highlighted their dealerships but also resonated with their audience. From brainstorming ideas to finalizing the script, we worked closely with The Lane Group to bring their brand message to life.

Once the concept was locked in, we moved into production. We captured dynamic videography of their dealerships, showroom interactions, and high-quality shots of the vehicles they offer. The end result was a sleek, professional TV commercial designed to engage viewers, build brand awareness, and showcase The Lane Group’s expertise in the automotive industry.

At Overland Media, we specialize in videography services, photography services, and content production that make an impact. Whether it’s a product photography session, a branded video campaign, or a full-scale TVC, we bring creativity, precision, and storytelling to every project. Our experience working with local businesses, corporate brands, and tourism campaigns ensures that each piece of content is polished, professional, and engaging.

Looking for professional videography and photography services? Let’s work together to create stunning content for your brand!