Discovery Questionnaire

The Basics

Business Name

Contact Person & Role

Website

http://

What we need to know

What is the main goal of this project?

(Brand awareness, sales, engagement, recruitment, etc.)

Who is your target audience?

(Demographics, interests, location, etc.)

Where will this content be used?

(Website, social media, ads, TV, internal use, etc.)

What type of content do you need?

(Photography, videography, drone, interviews, behind-the-scenes, etc.)

Do you have a preferred creative style or examples of content you like?

Are there specific locations or logistics we need to consider?

(On-site, studio, talent, permits, etc.)

What is your ideal timeline and any key deadlines?

Do you have existing brand guidelines or messaging we should follow?

What budget range are you working with?

(This helps us tailor recommendations.)

How will you measure the success of this project?

(Views, engagement, conversions, brand awareness, etc.)